August 20, 2026
Masters Academy International Adds Sidney “Juice” Camille” as Assistant Coach, Basketball Recruiter and Family Engagement
Former Division I standout and international professional reunites with former coach John Carroll at MAI
STOW, Mass. — August 20, 2026 — Masters Academy International (MAI) today announced the addition of Sidney “Juice” Camille as Assistant Coach, Basketball Recruiter and Family Engagement, further strengthening the leadership of its nationally focused basketball program ahead of its inaugural season in the Nike Elite Youth Basketball League (EYBL).
In his new role, Camille will lead the identification, evaluation and recruitment of elite student-athletes from across the United States and internationally. He will also support college placement initiatives and family engagement, helping ensure every student-athlete thrives academically, athletically and personally.
Camille has dedicated his career to serving young people through education and mentorship. He currently serves as Head of Community Engagement and Director of Basketball Operations for 7uice, the performance and lifestyle brand founded by NBA All-Star Jaylen Brown, where he oversees community initiatives, youth programming and basketball operations. He also serves as Family Engagement Liaison at Saint John Paul II Catholic Academy in Dorchester, strengthening relationships between students, families and educators
A native of Boston, Massachusetts, Camille joins MAI with more than a decade of experience as a basketball executive, educator, mentor and community leader. He has built a reputation for identifying talent, developing student-athletes and creating pathways to collegiate and professional basketball.
“We are excited to welcome Juice to the MAI basketball staff. He is well-known in the basketball community for being a terrific source of support, inspiration and guidance for the players and their families throughout their basketball journey,” said John Carroll, Director of Basketball at Masters Academy International.
As the founder of Juice Crew, Camille helped numerous student-athletes earn Division I scholarships while capturing multiple AAU, BNBL and city championship titles. He also coached within Boston’s historic Mission Hill Basketball Program and later led Davis Leadership Academy to an undefeated season and the 2023 MCSAO Boys Basketball Championship.
“What excites me most about joining MAI is the opportunity to build something truly special,” said Camille. Masters Academy International’s vision aligns perfectly with my belief that student-athletes deserve an environment that develops them academically, athletically and personally. I’m thrilled to help families discover what makes this program so unique.”
His work has connected him with many of New England’s top basketball prospects, including current and former Division I standouts and professional players, while earning him recognition as a trusted mentor and advocate for youth development.
To learn more about the basketball program at Masters Academy International, please visit www.mastersacademyinternational.com/sports/basketball.
About Masters Academy International: Masters Academy International (MAI) is an elite boarding and day school opening in Stow, Massachusetts, designed to redefine the student-athlete experience. MAI prepares students to think, train, and perform at professional standards by integrating pro-level coaching, top-tier academics, and comprehensive student development into one aligned model — ensuring students never have to compromise one for the other. The school is operated in partnership with Cognita, a global education leader with more than 100 premium private schools worldwide. MAI provides a structured pathway for students aspiring to compete at the collegiate and professional levels while excelling in the classroom and in life. Learn more at https://www.mastersacademyinternational.com/.
Media Contact: Joe Zarbano, Regan Communications on behalf of Masters Academy International, jzarbano@regancomm.com.